The award winning range of BABY EINSTEIN books, DVDs, music CDs and toys have been enjoyed by millions of parents and babies around the world. First launching in Australia in 2005, and created by a mother from a baby’s point of view, the BABY EINSTEIN range, through parent-baby interaction, enables young children to experience the world around them in a stimulating and fun way. They have recently launched a new website: www.babyeinstein.com.au and a number of new and exciting products.
• BABY EINSTEIN World Music, the newest title to the BABY EINSTEIN music range offers a whole new beat for BABY EINSTEIN. Parents and babies can explore global music and culture through fresh, exciting sounds from the world’s seven continents, orchestrated for baby’s ears. World Music features simple children’s songs from four regions. Existing titles in the music range include Baby Einstein: Baby Mozart, Baby Einstein: Lullaby Classics and many more.
• Two exciting new launches within the BABY EINSTEIN book range include a set of BABY EINSTEIN Touch and Feel books and BABY EINSTEIN Braille books: BABY EINSTEIN Touch and Feel Baby Animals and Touch and Feel Farm Animals allow parents to take their babies on a sensory journey with these charming board books through stunning real-life photos that feature touch-and-feel panels. And The BABY EINSTEIN Braille Books are the first baby books incorporating Braille to be launched in Australia, created to meet the needs of babies who are blind or who have low vision.
The new website, www.babyeinstein.com.au will be a one-stop-shop for all things BABY EINSTEIN. Parents will be able to view product lines with ease and learn about the interactive nature of the BABY EINSTEIN range.
BABY EINSTEIN’S range of toys means any time can be play time! Parents can excite the senses with toys for tiny hands that are easy to grab, light up with fun colours and make playful sounds. The products, suitable for children from birth to 2 years, aim to enrich the play experience, demonstrating to children and their parents what an interesting, colourful and joyful world they live in!
The BABY EINSTEIN range of products can be found at Target stores nationally and BABY EINSTEIN’s range of books are available from Target, Big W, Kmart, Borders, David Jones, Myer, Angus & Robertson and independent book stores nationally and online at www.babyeinstein.com.au
